2017 – Present
IQOS – Heat not Burn Technology
A product designed to give legal age smokers a better alternative versus the continued use of cigarettes.
Starting with the brands first retail kiosk in V&A Waterfront, Cape Town, it has since grown to 9 in Gauteng, 1 in the Free State, 9 in the Western Cape and 2 In KwaZulu-Natal.
Apart from retail, the Brand also has its own dedicated sales specialists that are managed by New Era Agency, who take the brand into the consumers’ home and social meeting places.
Propose, engage, faciliate and setup brand activation opportunities together with Philip Morris South Africa in order to drive awareness and education around Non-Combustible Alternatives to legal age consumers.
Drive training, development & support of all campaign activation staff and direct sales teams, with the purpose to engage and educate legal age consumers around the brand and Non-Combustible Alternatives.
CRM & Sales
Recruit, train and amplify the retail and business to consumer sales team nationally, managing the entire consumer sales process and facilitating Consumer Relationship Management (CRM) with Client through data and reporting.